Open Arms Campaign

Many shelter/adoption agencies tug on the heart strings of seeing a dog in a cage or a kitten being pulled from a neglectful home. ARF is a foundation that focuses on the magic when a family comes in and meets that one missing member of their family. With San Francisco being a concrete jungle, there were limited opportunities to recreate that magical moment. Though there wasn’t a need for soft cuddly creatures when we were provided some of the most recognizable animal brands in the world. Partnerships with Greyhound, PUMA and Jaguar blossomed and allowed ARF to tell the world what they’ve been doing since 1991.